Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way

Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way

"Oh, screw it, let's do it."

That's the philosophy that has allowed Richard Branson, in a little greater than twenty-five years, to spawn such a lot of winning ventures. From the airline company (Virgin Atlantic Airways), to song (Virgin files and V2), to cola (Virgin Cola), to retail (Virgin Megastores), and approximately 100 others, starting from monetary prone to bridal put on, Branson has a song list moment to none.

Losing My Virginity is the bizarre, usually outrageous autobiography of 1 of the nice company geniuses of our time. while Richard Branson began his first company, he and his pals determined that "since we are whole virgins at company, let's name it simply that: Virgin." due to the fact that then, Branson has written his personal "rules" for fulfillment, making a team of businesses with a world presence, yet no primary headquarters, no administration hierarchy, and minimum bureaucracy.

Many of Richard Branson's companies--airlines, retailing, and cola are sturdy examples--were began within the face of entrenched festival. The specialists stated, "Don't do it." yet Branson came upon golden possibilities in markets during which consumers were ripped off or underserved, the place confusion reigns, and the contest is complacent.
And during this stressed-out, overworked age, Richard Branson supplies us a brand new version: a dynamic, hardworking, winning entrepreneur who lives lifestyles to the fullest. relatives, acquaintances, enjoyable, and experience are both vital as enterprise in Branson's lifestyles. wasting My Virginity is a portrait of a effective, sane, balanced lifestyles, choked with wealthy and colourful stories:

Crash-landing his hot-air balloon within the Algerian wilderness, but final decided to have one other move at being the 1st to circle the globe

Signing the intercourse Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins

Fighting again whilst British airlines took on Virgin Atlantic and effectively suing this pillar of the British enterprise establishment

Swimming miles to protection in the course of a violent typhoon off the coast of Mexico

Selling Virgin files to save lots of Virgin Atlantic

Staging a rescue flight into Baghdad sooner than the beginning of the Gulf battle . . .

And even more. wasting My Virginity is the last word story of non-public and enterprise survival from a guy who combines the company prowess of invoice Gates and the promotional instincts of P. T. Barnum.

Also on hand within the united kingdom from Virgin Publishing, and in Canada from basic Publishing,

From the Hardcover edition.

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