Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

Kathy Baxter, Catherine Courage, Kelly Caine

This new and fully up-to-date variation is a entire, easy-to-read, "how-to" consultant on consumer learn equipment. you will find out about many distinctive consumer examine tools and in addition pre- and post-method issues resembling recruiting, facilitating actions or moderating, negotiating with product advancements teams/customers, and getting your effects included into the product. for every approach, you will know how to organize for and behavior the task, in addition to study and current the knowledge - all in a realistic and hands-on manner.

Each technique awarded presents diversified information regarding the clients and their standards (e.g., practical standards, info architecture). The concepts can be utilized jointly to shape a whole photograph of the clients' wishes or they are often used individually through the product improvement lifecycle to handle particular product questions. those concepts have helped product groups comprehend the worth of consumer event learn via supplying perception into how clients behave and what they should be triumphant. you will discover fresh case experiences from leaders in and academia that reveal each one technique in motion.

This ebook has whatever to supply even if you're new to person event or a professional UX specialist. After analyzing this e-book, you may pick out the best person examine strategy to your learn query and behavior a consumer examine examine. Then, it is possible for you to to use your findings for your personal products.

  • Completely new and revised version contains 30+% new content!
  • Discover the basis you want to organize for any consumer examine task and confirm that the consequences are integrated into your items
  • Includes all new case reviews for every approach from leaders in and academia

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